The Strategy of Global Branding and Brand Equity

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SKU:
9780415749114
UPC:
9780415749114

Product Description

ISBN: 9780415749114 Author: Alvin Lee Format: Paperback PUBLISHER: Taylor & Francis Ltd

Other Details

ISBN:
9780415749114
Author:
Alvin Lee
Publisher:
Taylor & Francis Ltd
Book Format:
Paperback