Marketing Management for the Hospitality Industry : A Strategic Approach

Marketing Management for the Hospitality Industry : A Strategic Approach

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SKU:
9780471310129
UPC:
9780471310129

Product Description

ISBN: 9780471310129
TITLE: Marketing Management for the Hospitality Industry : A Strategic Approach
AUTHOR: Allen Z. Reich
PUBLISHER: John Wiley & Sons Inc
PUBLISHER DATE: 16 Apr 1997

Other Details

ISBN:
9780471310129
Author:
Allen Z. Reich
Publisher:
John Wiley & Sons Inc
Publisher Date:
16 Apr 1997
Book Format:
Hardback

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