Competitive Strategy for Media Firms : Strategic and Brand Management in Changing Media Markets

AED257.69
(0) Write a Review
SKU:
9780805862119
UPC:
9780805862119

Product Description

ISBN: 9780805862119 Author: Sylvia M. Chan-Olmsted Format: Paperback PUBLISHER: Taylor & Francis Inc

Other Details

ISBN:
9780805862119
Author:
Sylvia M. Chan-Olmsted
Publisher:
Taylor & Francis Inc
Book Format:
Paperback