The Handbook of International Advertising Research

AED895.71
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SKU:
9781444332377
UPC:
9781444332377

Product Description

ISBN: 9781444332377
TITLE: The Handbook of International Advertising Research
AUTHOR: Hong Cheng
PUBLISHER: John Wiley and Sons Ltd
PUBLISHER DATE: 21 Mar 2014

Other Details

ISBN:
9781444332377
Author:
Hong Cheng
Publisher:
John Wiley and Sons Ltd
Publisher Date:
21 Mar 2014
Book Format:
Hardback