Research Methodology in Marketing : Theory Development, Empirical Approaches and Philosophy of Science Considerations

Research Methodology in Marketing : Theory Development, Empirical Approaches and Philosophy of Science Considerations

AED677.44
(0) Write a Review
SKU:
9783030107932
UPC:
9783030107932

Product Description

ISBN: 9783030107932
TITLE: Research Methodology in Marketing : Theory Development, Empirical Approaches and Philosophy of Science Considerations
AUTHOR: Martin Eisend
PUBLISHER: Springer Nature Switzerland AG
PUBLISHER DATE: 15 Mar 2019

Other Details

ISBN:
9783030107932
Author:
Martin Eisend
Publisher:
Springer Nature Switzerland AG
Publisher Date:
15 Mar 2019
Book Format:
Hardback

Related Products

Popular Trending Products