Media Management : Strategy, Business Models and Case Studies

Media Management : Strategy, Business Models and Case Studies

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SKU:
9783030479121
UPC:
9783030479121

Product Description

ISBN: 9783030479121
TITLE: Media Management : Strategy, Business Models and Case Studies
AUTHOR: Bernd W. Wirtz
PUBLISHER: Springer Nature Switzerland AG
PUBLISHER DATE: 12 Sep 2020

Other Details

ISBN:
9783030479121
Author:
Bernd W. Wirtz
Publisher:
Springer Nature Switzerland AG
Publisher Date:
12 Sep 2020
Book Format:
Hardback

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