Der Konsument : Homo Emoticus statt Homo Oeconomicus?

Der Konsument : Homo Emoticus statt Homo Oeconomicus?

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SKU:
9783658051884
UPC:
9783658051884

Product Description

ISBN: 9783658051884
TITLE: Der Konsument : Homo Emoticus statt Homo Oeconomicus?
AUTHOR: Marie-Kristin Franke
PUBLISHER: Springer-Verlag Berlin and Heidelberg GmbH & Co. K
PUBLISHER DATE: 8 Apr 2014

Other Details

ISBN:
9783658051884
Author:
Marie-Kristin Franke
Publisher:
Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Publisher Date:
8 Apr 2014
Book Format:
Paperback

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