Competitive Branding : Winning in the Market Place with Value-Added Brands

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SKU:
9780471984573
UPC:
9780471984573

Product Description

ISBN: 9780471984573 Author: Torsten H. Nilson Format: Hardback PUBLISHER: John Wiley & Sons Inc

Other Details

ISBN:
9780471984573
Author:
Torsten H. Nilson
Publisher:
John Wiley & Sons Inc
Book Format:
Hardback